
Product Engagement and Sampling
Babypalooza isn’t just a baby expo—it’s a high-impact engagement platform connecting your brand with moms who are actively researching, registering, and purchasing baby products.

Brands That Have Showcased Products with Babypalooza





First-time expecting moms are on a mission to find brands they can trust!
Babypalooza provides a powerful product engagement platform to build awareness, drive conversions, and create lifelong brand loyalty.
✔ Babypalooza Sample Box – Direct-to-mom sampling
✔ Make Your Own Swag Bag – Hands-on engagement at the expo
🔥 First-time expecting moms are ready to discover YOUR brand. Don’t miss your chance to connect.

credibility
92% of new parents say they seek recommendations from trusted sources before making a purchase.

Try Before Buy
78% of first-time moms prefer to try products before committing.

Engagement
Millennial and Gen Z moms expect brands to engage with them beyond in-store experiences.
Make Your Own Swag Bag
This isn’t just another bag of forgotten samples. Moms personally select the products they love, ensuring meaningful engagement.
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Parents choose their products, leading to higher brand recall (vs. passive swag bags)
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Hands-on interaction builds trust and credibility
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Positioned as a Pop-up Activation within the event, maximizing foot traffic and engagement.

Babypalooza Sample Box
New moms want to try before they buy. 68% of first-time parents say they are more likely to purchase a product after sampling. Our Sample Box delivers directly to parents who opt-in, ensuring genuine interest in your product.
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Right Time
Delivered to parents actively searching for products at the preconception, pregnancy, postpartum, and baby stages.
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Expert Education
Linked to BabypaloozaU educational courses, ensuring your brand is recommended alongside expert content.
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Engagement
Includes digital engagement touchpoints (QR codes, email marketing, social media features
